King Chain

Groundbreaking Sounds

In a sea of mp3s, this producer’s tracks jumped out of our inbox and into our hearts. With remarkable originality, the new project of artist Keenan Chen came to life fully formed, representing the contemporary style of today’s sound to a tee. Put simply, his music was something we could get behind.
 

From day one, we had influential media on board with the offbeat and infectious rhythms including press from Dancing Astronaut and Earmilk. Plus, renowned vocalist, Ellie Goulding hand-picked “Losing Soul” for her BBC Radio 1 Takeover. As King Chain’s star continued to rise, we supported the release of “Mystic” on BredNButter the label partnership between Far East Movement and Trap City.
 

Top of the Charts

From there, the door was open to collaborate on the Far East Movement’s album Identity including the King Chain production “Don’t Speak” featuring vocals from K-pop sensation Tiffany Young, marking the start of her solo career post-Girls Generation. The third single off the record followed work with Marshmello and was released on Spinnin’ Records as well as the group’s own Transparent Arts agency.
 

Hailed by critics and fans alike, the track received support from Billboard and Nest HQ as well as a piece putting the spotlight on Icon Collective graduates by Dancing Astronaut. Next the artist was booked to perform at Looptopia festival putting out “Starlight” as the official anthem with coverage from Your EDM. Not long after King Chain went on to sign with management group A2LiVE.